One day could change the direction of your cleaning business.
On Saturday 26 September 2026, some of the most respected trainers, specialists and business minds in the professional cleaning industry will come together at Cleanspec Cumbria in Penrith.
Cleanspec: On the Tools is a full day of live demonstrations, practical learning, machinery, product launches, business advice and genuine industry networking.
Whether you are completely new to professional cleaning, considering starting a business, looking to introduce another service or ready to grow an established company, this is an opportunity to learn directly from people who have built their reputations through real knowledge, experience and results.
This is not a conventional trade event filled with sales pitches.
You will be able to watch, ask questions, get involved and try professional equipment for yourself—with no pressure to purchase.
More doing. Less sitting.
Meet the leading names joining us in Penrith
The strength of Cleanspec: On the Tools lies in the people attending it.
We are bringing together specialists from different areas of cleaning and business growth, giving visitors access to practical knowledge that could help them improve their work, introduce new services and make better business decisions.
Paul Cranney – StoneCare Direct
Paul Cranney is one of the most recognised and trusted names in professional stone and hard-floor care.
Through StoneCare Direct, Paul has helped cleaning professionals develop the knowledge and confidence needed to identify surfaces correctly, choose suitable processes and achieve professional results across stone, tile and hard flooring.
Stone restoration can open the door to valuable new work, but it is also a specialist service where the right training, products and processes matter. Paul brings extensive practical knowledge of surface identification, cleaning, sealing, polishing and restoration.
At On the Tools, visitors will have the opportunity to watch Paul work, hear his practical advice and ask questions about the surfaces and problems they encounter on real jobs.
For anyone considering adding stone and hard-floor care to their services—or looking to improve the results they already achieve—access to Paul’s experience alone makes this an important day.
Dan Fitzpatrick – The AI Educator
Artificial intelligence is already changing how businesses approach marketing, communication, administration, planning and customer service.
Having access to AI and knowing how to use it effectively, however, are two very different things.
Dan Fitzpatrick, The AI Educator, is an internationally recognised AI adviser, bestselling author, Forbes contributor and global keynote speaker. His work has been featured by major organisations and media outlets including Forbes, CNN, Sky News and the BBC.
Dan helps leaders move beyond the noise surrounding AI and understand how it can be directed with purpose, good judgement and clear standards.
For small-business owners, this matters.
Used without direction, AI can create more noise and more work. Used properly, it can become a valuable business tool.
Dan will bring that conversation directly to the professional cleaning industry at Cleanspec: On the Tools. His session will help business owners think more clearly about what AI could do for their marketing, customer communication, organisation and future growth.
This is a rare opportunity to hear from a leading international voice on AI in a practical, relevant setting designed for working business owners.
Craig Carnan – iClean
Craig Carnan has built a strong reputation for making low-moisture and encapsulation cleaning practical, understandable and commercially useful.
As the owner of iClean and an active professional cleaner, Craig teaches methods he uses in the real world. His training covers the science behind encapsulation, selecting the correct machinery and chemistry, improving drying times and recognising when low-moisture cleaning is the right process for a job.
At On the Tools, Craig will discuss why proper training matters and how using the correct combination of equipment, products and technique can transform results.
He will also demonstrate the iClean Pro-System Handheld, giving visitors the opportunity to see it working and try it for themselves.
The system has been developed for detailed low-speed agitation across upholstery, stairs, spot work, hard floors, tile and grout, commercial edging and other difficult-to-reach areas.
Whether you already use VLM or are curious about adding it to your business, Craig’s honest, real-world approach will give you a much clearer understanding of the method and its commercial possibilities.
Allan Simmons Jnr – Get Booked Up
Being excellent at the work does not automatically guarantee a full diary.
Knowing how to attract the right customers, communicate your value and turn enquiries into profitable bookings is an entirely different skill—and it is one that Allan Simmons Jnr understands exceptionally well.
Through Get Booked Up, Allan has become a firm favourite among tradespeople and service-business owners who want marketing advice they can actually use.
He is an international speaker, bestselling author and marketing specialist known for helping businesses strengthen their brands, generate better enquiries and win more of the work they want.
Allan understands the realities of running a service business. His advice is practical, direct and built around actions that business owners can apply rather than marketing theory that sounds impressive but changes very little.
For new cleaners, Allan’s insight could help establish the right foundations from the beginning. For established companies, it could reveal where valuable enquiries and bookings are being lost.
This is your opportunity to hear from someone who has helped business owners across the trades become more visible, more confident and, most importantly, more booked up.
More industry experts, trainers and live demonstrations
Paul, Dan, Craig and Allan are only part of the day.
Cleanspec: On the Tools will also feature experienced trainers, manufacturers, suppliers and working professionals from across the cleaning industry, including Jared Long, Jenny Long, Dave Wheadon of the NCCA, Prochem, iVO Group, Duplex and more.
Jenny Long of Shropshire Leather Care will deliver live leather-cleaning demonstrations and share insight from a specialist business providing bespoke leather cleaning and restoration.
Jared Long of Train2Clean will bring extensive training knowledge covering carpets, spot and stain removal, upholstery and delicate fabrics.
Visitors will be able to see different processes in action, speak directly to the people behind the products and compare professional equipment before making expensive decisions.
Watch it, try it and ask questions
Buying machinery based on a photograph, specification sheet or online video is never quite the same as using it yourself.
At On the Tools, you can get hands-on with professional machines and products, compare different options and speak directly to people who understand how they perform on real jobs.
There is no requirement to purchase anything.
The purpose of the day is to give you access: access to machines, knowledge, demonstrations, honest answers and people who understand the industry.
You may discover a service you had never considered, find a better method for work you already carry out or avoid investing in equipment that is not suited to your business.
Proper networking with the professional cleaning industry
Some of the most useful conversations at an industry event do not happen from a stage.
On the Tools will bring together new starters, experienced cleaners, trainers, suppliers, manufacturers and business owners from across the industry.
It is a chance to meet people properly, exchange ideas, ask honest questions and build relationships that can continue long after the event finishes.
Nobody needs to arrive knowing everyone. The day has been designed to be welcoming, practical and useful whether this is your first industry event or one of many.
Everything included for only £15
Your £15 adult ticket includes:
- Access to the full Open Day from 10am until 5pm
- Talks from leading industry and business speakers
- Live cleaning and restoration demonstrations
- Hands-on access to professional machinery and products
- New product launches
- Practical advice from trainers, suppliers and working professionals
- Networking throughout the day
- Lunch from the food van
- Snacks throughout the day
- Unlimited tea, coffee and soft drinks
- Beer and wine from Peerless Brewery
Kids are welcome and do not need a ticket. Simply let us know when booking if you are bringing a child.
Who should attend Cleanspec: On the Tools?
This Open Day is for you if you are:
- Exploring the professional cleaning industry
- Planning to start a cleaning business
- New to carpet, upholstery or hard-floor cleaning
- Looking to introduce another profitable service
- Interested in VLM and encapsulation cleaning
- Considering stone, tile or leather restoration
- Researching professional machinery before investing
- Looking for better ways to market and grow your business
- Interested in using AI more effectively
- Ready to meet and learn from others in the industry
You do not need years of experience or an established business to attend. Curiosity and a willingness to learn are enough.
Secure your place at Cleanspec: On the Tools
Cleanspec: On the Tools takes place on:
Saturday 26 September 2026
10am–5pm
Cleanspec Cumbria Ltd
62 Gilwilly Road
Gilwilly Industrial Estate
Penrith, Cumbria
CA11 9BL
Tickets cost just £15 per adult, with food, refreshments, drinks, talks, demonstrations and hands-on activities included.
This is more than an Open Day.
It is a chance to learn directly from Paul Cranney, Dan Fitzpatrick, Craig Carnan, Allan Simmons Jnr and many more—while seeing the machinery, methods and opportunities that could shape what you do next.
Places are limited.
Book your ticket now and join us in Penrith for one of the most practical professional cleaning industry events of 2026.
More doing. Less sitting.
https://cleanspec-cumbria.co.uk/products/cleanspec-live-2026-the-hands-on-open-day
